Enough playing to the Daily Mail's readership and their imaginary "middle England". If I hear another politician saying "hard working families who play by the rules" I am going to get annoyed.
Most of my work colleagues and myself aren't married nor have children. I guess that means we're all stuffed. Unemployed? Heck they don't work hard you must be stuffed. Pensioners, they may of worked hard all your life, but now you don't, I guess they're stuffed too.
What's wrong with saying working class? Remember them Gordon? The people who have to work for a living.
I got the NEC election ballot through my door today, with it a message from Gordon. Susan rightly dissects the language used in it.
Fairness means, yes, we will address poverty. But fairness also means we are always on the side of aspiration and ambition. (Read: the rich).
Over the coming months we are rolling out our Australian-style points-based system for immigration to make sure that only those who can contribute to Britain can come in. (In other words, if you are an asylum-seeker, poor, defenseless, financially vulnerable, forget it).